PACKAGING IDENTITY & GRAPHICS
CLIENT - PEPSICO INDIA, GURGAON
When Pepsi bought over Duke’s Mangola, they wanted to revamp its packaging, while maintaining the original name. The logotype is playful, incorporating a mango in the ‘o’, combined with a luscious image of a mango, to reemphasize the flavor of the drink. The identity was applied onto the glass bottle and the pet bottle.
When Pepsi bought over Duke’s Mangola, they wanted to revamp its packaging, while maintaining the original name. The logotype is playful, incorporating a mango in the ‘o’, combined with a luscious image of a mango, to reemphasize the flavor of the drink. The identity was applied onto the glass bottle and the pet bottle.