Imaging on India

Fisheye on India aims to capture contemporary Indian culture, through the medium of postcards. Informative yet funny, provocative yet relevant, they make great gifts for special friends and acquaintances.

FISHEYE DESIGN RESEARCH PROJECT 2005: STUDENT DIVYA SAXENA, NID, Ahmedabad

GAMES : Instantly refreshing - ‘Chai’ or tea is the staple drink of millions in India. To be invited to tea at an Indian home is a true honour where this beverage is accompanied by an array of sweet and savoury snacks. Instantly refreshing - ‘Chai’ or tea is the staple drink of millions in India. To be invited to tea at an Indian home is a true honour where this beverage is accompanied by an array of sweet and savoury snacks.

DHRISTI BHEDA - EYE MOVEMENTS IN BHART NATYAM

GAMES : Instantly refreshing - ‘Chai’ or tea is the staple drink of millions in India. To be invited to tea at an Indian home is a true honour where this beverage is accompanied by an array of sweet and savoury snacks. Instantly refreshing - ‘Chai’ or tea is the staple drink of millions in India. To be invited to tea at an Indian home is a true honour where this beverage is accompanied by an array of sweet and savoury snacks.

YOGA : The brand identity for this niche inbound travel company is an elegant logotype accompanied with a palette of fresh bougainvillea and rich saffron. Identity for this niche inbound travel company is an elegant logotype accompanied with a palette of fresh bougainvillea and rich saffron.

FISHEYE DESIGN RESEARCH PROJECT 2007 : STUDENT ADITI BAHRI, NIIFT, New Delhi

MUGHAL-E-AZAM PLAYING CARDS

BOLLYWOOD POSTER ART CELEBRATING 75 YEARS OF INDIAN CINEMA

LOVE JOY PEACE WARMTH

Incense has long been used for the worship the Gods, but they also purify the air and uplifting the emotional state.

Chillies, with their intense aroma and bite, not only add spice to a variety of Indian dishes, they stimulate endorphins and act as natural aphrodisiacs, which trigger a natural high!

FISHEYE DESIGN RESEARCH PROJECT 2007 : STUDENT SWATI, NID, Ahmedabad

TRADITIONAL INDIAN GAMES

India has a treasure trove of folk art traditions that are so distinct from each other but yet so beautiful.The form, colours, line, all have a tale to tell about the region they come from, it’s people, their beliefs and traditions. It is because of this folk tradition that these games have been able to survive over time without any formal documentation.

Games taken up in this series have a folk dimension (a tradition of passing on from one generation to another according to regional popularity). The form and styles of different folk styles have been studied carefully to suit a particular style with a particular game. These are mostly hand-drawn.

THE ASHTANAYIKAS

Theme : Visual language of miniature painting. Styles : bundi, kishangarh, kangra, kota, pahari etc.

Concept : The theme of Ashtanayikas painted in this style was not only interesting but also spoke volumes about the cultural setup of those times. The illustrations must communicate which were the eight nayikas and how were they different from each other.

VASAKSAJJA or the one who is waiting for her lover
PROSHITPATHIKA or the one who is burning with passion and desire
ABHISARIKA or the one who is bold to go and meet her lover
SWADHINAOPATHIKA or the one who is proud of her beauty
VIRAHINI or the one who is suffering the pain of seperation
MANINI NAYIKA or the one who is angry with her lover and refuses to get back
MILANMUDITA or the one who is happy to meet with her loved one

Transport graphics are bold and a public art gallery of visual icons.
Graphics help establish an identity for their vehicle for public transport owners, on the road. The graphics and the style capture and reflect the character of transport typical to Delhi city.

The good old Ambassador withstood competition from flashy new entrants and continues to ferry political heavyweights and tourists until recently. The Ambassador’s time-tested, tough, accommodating and practical characteristics make it a truly Indianised car. As for comfort, the high seats make long-distance travel easy.Rain, river, potholes, sharp-edged speed (read engine) breakers, good old Amby can ride them all. he auto rickshaw typically has no doors or seatbelts.

These autos are the new incarnation of old Fat-fats, which were Harley-Davidson and similar powerful motorcycles modified by removing the rear wheel and bolting a two-wheeled platform with bench seats onto the rear.All auto rickshaws in Delhi are now plying

Buddhist Symbols and Indian Kitchen food illustrations