Client : Abhinav Sood
IDENTITY & TAGLINE
Mintcentive is an incentive travel company that provides the opportunity for establishments to reward their employees with travel packages. The identity merges the graphic representation of a hot air balloon with a mint leaf – combining adventure with freshness. The forms, colours and translucent applications of the logo elicit feelings of relaxation, rejuvenation and the spirit of teamwork within the holiday itineraries.